What is the price of a showcase website in 2025? The Pricing and Quotation Guide
January 29, 2026
In a mature digital economy, the question "how much does a showcase website cost?" should no longer be approached from the perspective of expenditure, but from the angle of a strategic asset. A showcase website is not just a digital business card; it is the pivot of your credibility, the first point of contact with your future partners, and the main tool for your conversion.
Yet, the price discrepancies in the market (ranging from €500 on freelance platforms to over €20,000 in specialized agencies) create legitimate confusion. To obtain a coherent website quote, it is essential to dissect the layers of added value that make up a high-performing web project.
Market Segmentation
The price of a showcase website varies across three main categories of providers and technical solutions:
Entry-level: "Do It Yourself" solutions and automated platforms
Budget: €0 to €500 (exclusive of subscription).
Profile: Wix, Squarespace, or non-customized WordPress templates.
Reality: While appealing, these solutions drastically limit your technical sovereignty and SEO potential. You pay little at the outset, but the opportunity cost (zero visibility, generic design) is often colossal in the long run.
Mid-range: Freelancers and small web agencies
Budget: €1,500 to €5,000.
Profile: Development based on CMS (WordPress, Webflow) with moderate customization.
Analysis: This is the most complex segment. Quality depends entirely on the expertise of the service provider. A good freelancer can deliver you a clean tool but often lacks the holistic vision (branding strategy + SEO + advanced UX) necessary for luxury or corporate positioning.
High-end: Digital strategy agencies and "Custom-made" solutions
Budget: €7,000 to €20,000 +.
Profile: Projects led by artistic directors, SEO experts, and specialized developers.
Added value: Here, you are not buying a website; you are buying a performance. The design is exclusive, the code is optimized for blazing speed, and the architecture is designed for conversion.
Factors Influencing the Price of Your Website Creation
The Complexity of UI/UX Design
A high-end design is not just "nice". It incorporates psychological considerations regarding the user journey (UX). Every interaction, every micro-animation, and every typographical choice is designed to reinforce brand image. The time spent on the mockup phase (often on Figma) represents a significant portion of the cost.
The Number of Pages and the Structure of Content
A 5-page site does not require the same effort for networking and architecture as a 30-page site presenting a complex range of services. The denser the structure, the more technical SEO expertise is needed to ensure indexing.
Specific Features
Complex appointment booking system.
Secure client area.
Integration of CRM or marketing automation tools.
Multilingual (management of hreflang and translations).
"Hidden" Costs and Recurring Fees
A website is a living organism. To maintain its value, certain annual investments are mandatory:
Hosting and Domain Name: From €100 to €500/year for secure and high-performance servers.
Technical Maintenance: Crucial for security (updating plugins, CMS, backups). Expect between €50 and €150 per month.
Content Writing and SEO: A site without fresh content is a dying site. Allocate a budget for maintaining a strategic blog.
Strategies to Optimize Your Creation Budget
Investing intelligently does not mean spending the least possible, but maximizing ROI (Return on Investment).
Our tips for rational investment:
Prioritize structure over aesthetics: A beautiful site that does not load in under 2 seconds is useless.
Demand a "Scalable" site: Ensure that your provider uses technologies that will allow the site to evolve without having to rebuild everything in two years.
Do not neglect SEO from the start: Redoing the natural referencing of a poorly designed site costs twice as much as integrating it from the design phase.
The Consultant's Analysis: The average price observed for an excellent showcase website for a SME or consulting firm generally falls between €4,500 and €8,000. Below this range, compromises are made on security, design, or mobile optimization.
FAQ
Why do the prices for a showcase website vary so much? The variation in prices is explained by the level of customization and overall expertise injected into the project. A low price often reflects the use of a pre-designed model (template) with few modifications, while a high price corresponds to a custom strategy including SEO audit, exclusive design, strategic writing, and advanced technical optimization for conversion.
Is it possible to have a free or very low-cost showcase website? There are free tools ("Freemium" templates), but they come with heavy drawbacks: imposed ads on your site, non-professional domain name (e.g., https://www.google.com/search?q=votrenom.wix.com), and especially a near-total inability to rank on the first page of Google. For a serious company, these solutions harm the credibility of the brand.
Why choose 3DH Studio for the creation of your showcase website? At 3DH Studio, we do not build simple websites; we design commercial conquest tools. Our approach merges luxury aesthetics with the rigor of technical SEO. By entrusting us with your project, you benefit from visionary support that transforms your web presence into a sustainable growth lever, ensuring a premium positioning against your competition.
